01 / Early direction
See where it began.
Present a joinery website in a way that feels warm, useful and personal, while withholding client-identifying details until they are approved.
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Selected work / Joinery
JoineryBusiness
Thoughtful joinery. Made for your space.
The current website keeps its dark green cabinet opening, editorial typography, project gallery and enquiry journey. Only identifying details are withheld in this portfolio copy.
- Project
- 03
- Focus
- Interactive joinery website and enquiry journey
- Stage
- Private preview
- Status
- Private preview · In progress
The project story
Follow the thinking.
Watch it take shape.
02 / The direction
Thoughtful joinery. Made for your space.
Use the latest published site structure and assets, retaining the photography-led opening, illustrative project comparisons and contact journey while replacing its temporary OJ identity.
03 / The experience
Build the clearer way forward.
A working private preview with a photography-led homepage, illustrative project studies and an enquiry flow. Client information and final launch decisions are still pending.
The design direction / On film
The same journey.
First study to preview.
Two matching walkthrough spaces are reserved for the early study and current private preview. Neither video is presented as finished footage.
Video placeholders / ready for final footageVideo to be added01 / Early study filmEarly study film
The first direction.
A short walkthrough of the early layout study can be added here when it is ready to share.Video to be added02 / Private preview filmPrivate preview film
The current direction.
A matching walkthrough can show how the private design direction has developed; no video or client launch is claimed yet.Design evolution
From first outline.
To clearer direction.
The current screens come from the working website, with only its identifying branding changed for this portfolio preview. The baseline is an early layout study, not a claimed capture of an older client site.
Core experience
The first layout study and current private preview sit side by side to show the evolving direction.
Homepage opening
The actual working homepage uses fitted cabinetry as its visual centrepiece.
Image comparison
A draggable before-and-after study explores a fitted alcove. Both images are illustrative.
An early layout study is used as the baseline; no original client website or approved launch is being represented.
Work at a glance
The design decisions.
And why they matter.
The current joinery website opening, presented with neutral branding while client approval is pending.
Photography-led opening
The current site opens on dark green fitted cabinetry, with its editorial headline placed directly over the image.
Visual comparison
Interactive before-and-after examples show possible joinery directions; the imagery is illustrative.
Project exploration
A dedicated collection presents joinery directions with clear placeholders for approved project photography.
Contact journey
The page offers a direct conversation route; the portfolio copy does not send client enquiries.
Inside the project
See the experience.
Screen by screen.
Explore the visual direction, proposed page journey and mobile treatment using screens from the private preview.
Homepage opening
Lead with the space itself.
The actual working homepage uses fitted cabinetry as its visual centrepiece.
Image comparison
Show what a space could become.
A draggable before-and-after study explores a fitted alcove. Both images are illustrative.
Project direction
Make the material mood tangible.
The project collection gives visitors visual directions to explore while completed-work photography is pending.
Mobile preview
The same craft on a phone.
The current website carries the image-led opening to a narrow screen.
Honest project status
Strong work.
Still evolving.
This is the working joinery website design shown with neutral branding. The original client identity, unapproved details and contact information are withheld. Room imagery is illustrative and is not presented as completed customer work. The site is pending client review and launch approval; no performance results are claimed.
Your project next
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